by admin | Feb 9, 2016 | Business
When it comes to finding the right option for carrying out strategic PR initiatives, public sector organizations have multiple options. Many choose to hire a public information officer (PIO) to work in-house, others retain the services of an individual outside...
by admin | Jan 28, 2016 | Business
A business’s social media presence is amplified by the like button, Facebook’s most recognizable symbol. As a PR firm that also offers social media services, we rely on content that we believe will generate likes for our actively social clients. Clients of PR firms...
by admin | Jan 20, 2016 | Business
Some people only know Advertising Age for its digital presence AdAge, but the magazine has been a beacon for the marketing and advertising industries since 1930. With that in mind, we think it’s pretty exciting that despite all the flashy digital options businesses...
by admin | Jan 14, 2016 | Business
It’s a new year, but that doesn’t always mean you need a complete marketing overhaul. For many organizations, the new year is the right time to implement just few new practices to enhance the existing marketing and PR strategy. Here are some ideas that businesses may...
by admin | Nov 19, 2015 | Business
One of the more unique services a public relations firm can offer is article marketing – a service that may at times be confused with content marketing. What’s the difference? For one, the term “content marketing” is a buzzword more people are familiar with, defined...
